Advertising and Promotion:
It is very important that all students of business understand the significance of both advertising and promotion as a means for advancing the business.
It is important that students of business should spend time studying advertising and promotion. We offer several videos on this topic within our course.
Effective marketing and the use of advertising and promotion may produce more sales, this in turn will lead to more revenue for the business, and this then improves the cash flow of the business and its ability to meet its obligations and continue into the future.
Advertising and promotion are just a part of the sales effort, and marketing emphasise is the importance of meeting customer needs. It is important that an adequate cash flow is maintained to ensure the business’s continuation.